top of page

Failte Ireland hope to boost Business Tourism in Ireland

International Incentive Travel Summit Offers Global Tips for Irish Businesses

Wednesday’s International Incentive Travel Summit Offered Global Tips for Irish Businesses interested in #BusinessTourism.

Key players in Ireland’s Business Tourism and Events sector gathered on Wednesday at a top level briefing for key players in the MICE industry which is being run in conjunction with the global SITE (The Society of Incentive Travel Excellence) Summit at the Royal Hospital Kilmanham, Dublin.

This joint event saw Irish businesses benefit from the Society’s global insights, trends and tips.

Infograph Courtesy of Failte Ireland.

Among some of the key takeaways for Irish businesses included:

  1. Best practices for selling to the MICE Market

  2. Inside the Incentive Agency – Understanding the Sales Cycle and Travel Management Programme

  3. Future proofing your Business Strategies for success

  4. Going above and beyond – enhancing site inspections and Programme operations

  5. Travel trends and the future of the MICE industry

Stressing the importance of securing the SITE Summit to Ireland, Ciara Gallagher Head of Business Tourism & Events with Fáilte Ireland said:

“Securing the hosting of SITE’s Executive Summit was a real coup for Ireland and bringing these key influential leaders within the industry to share their insights and expertise is a real learning opportunity for our business tourism trade. This is the largest educational forum for incentive travel to ever take place in Ireland and it will really assist us in growing revenue from the incentive travel segment and ensuring Ireland’s sustainability as a leading destination.”

The theme for the forum ‘Think Global, Act Local’ dovetails with Fáilte Ireland’s own approach to pursuing growth in business tourism.

bottom of page